752: C752 Royal Media Group

C752 Royal Media Group

This made Yang Qiann very proud of himself in front of the other departments' officials. Therefore, Yang Qiann had no objections to Ye Tian's decision and just carried it out according to the rules.

After pondering for a moment, Ye Tian continued: "I will soon establish the Royal Media Group at the Imperial Household Department s, and will be specifically used to create the images, sounds, and words of the Developing Stone s that will be broadcast everywhere. The forms will be feature films, documentaries, song and dance films, and other types of variety films, as well as news broadcasts, live broadcasts, and so on, all the content that is produced by the Royal Media Group s will have to go through your Ministry of Rites Administration s and be broadcasted to the entire East Continent s."

Even though he did not really understand the content of the media group made by Ye Tian, Yang Qiann knew one thing, the Developing Stone from various places had already been installed, and the mission on Ministry Of Industry Administration had been completely completed. These Developing Stone s were managed by the governors of the various cities and prefectures, as well as by the government officials and government officials under them. This matter naturally fell to the empire's Ministry of Rites Administration.

Because it was a promotional content, it was closely related to the word 'gift'. By doing so, Ye Tian had actually fully respected his duties as the Minister of Rites.

Nodding his head, Yang Qiann said: "This old subject will immediately announce in the name of Ministry of Rites Administration that all the ceremonies and government stations will take over the Developing Stone from the government department and the government station."

After Yang Qiann left, Ye Tian let out a long breath. The Developing Stone's arrangement could be considered to have come to an end. Next, other than Chang'ann Great Theatre's Spring Festival Gala, Ye Tian needed to consider how to build this Royal Media Group.

In his previous life, Ye Tian knew the role of publicity and education. The most disciplined and organized political party in his previous life would definitely have to have a propaganda department, even if it didn't have an organizational department. This is a reflection of publicity and importance.

Only by unifying one's thoughts and one's heart and mind could there be hope for this nation and country. Otherwise, if all the forces had fought internally, the invasion would naturally be unstoppable.

This is one of the deepest truths the party has learned from hundreds of years of historical reality in China.

The establishment of Developing Stone in various places was no different from spreading the imperial government and propaganda thoughts to every single city and province, every single plaza.

As for the square, it was actually the initial location of the street politics.

Ye Tian, who was familiar with the history of the political development of each country, naturally knew that the square was actually a very important place. It is the most effective and convenient way to propagate the political idea and the idea of governing the country through the square.

Not only did Ye Tian want to control the Developing Stone in the different city squares, he also wanted to control more bulletin boards in the different cities. Currently, about seven hundred or so of the Shangjing City's bulletin boards had Developing Stone s installed. In the next moment, Ye Tian would install all the small sized Developing Stone in all of the bulletin boards throughout the East Continent.

Like this, Ye Tian controlled the entire East Continent of the media. The idea accepted by the people can only be the idea spread by Ye Tian.

Although he loathed the idea of brainwashing, he still did it in order to maintain the peace of the entire East Continent and prevent the emergence of the rebel forces.

After setting up the Developing Stone and the dynamic display windows in the Shangjing City, Ye Tian decided to go through the debugging procedures together.

The content of the test was very simple, it was to release a notice from the singing official of Ministry of Rites Administration. It was to inform the people of the various places that on New Year's Eve, just as the sky was about to turn dark, Developing Stone s at various plaza would broadcast to the public about the Spring Festival Gala since the establishment of Tiangong Empire and the unification of the entire East Continent.

Starting from the 28th of December, after going through the examination and adjustment of the technical personnel and Ministry of Rites Administration staff, at noon, all the Developing Stone in the area were turned on at the same time.

Soon enough, the officials of Ministry of Rites Administration announced the Spring Festival Gala in the morning, noon, afternoon and evening.

In order to not make this announcement too monotonous and tasteless, Ye Tian had even specially arranged for the Ministry of Rites Administration staff to switch the scene over to the Chang'ann Great Theatre's broadcasting hall after the singing official had finished, so as to broadcast some of the scenes of Miao Yinn and Qin Huai rehearsals in real time.

At this time, on the wall directly facing the stage and located at the back of the hall, in the Deep Broadcasting Hall within the Chang'ann Great Theatre, a gigantic Developing Stone had long been installed.

The role of this Developing Stone was to faithfully reflect the entire scene on the stage.

At the same time, Ye Tian also fully displayed his talent as a stage director. From different angles on both sides of the stage, he installed a few small Developing Stone.

Even at the top of the stage, there was a line of Developing Stone s.

Ye Tian selected a few professionals who were familiar with the singing and dancing skills from the Aroma Workshop and built a broadcast room for them. During the broadcast, with their professional qualities, they changed the scenes between the various Developing Stone, making the close-up of the stage's panorama and the actors more rhythmically change, attracting people's attention and making the whole party more beautiful.

At this time, in the Shangjing City's Hero Square, a gigantic Developing Stone was currently installed on top of a door plate in the middle of the plaza.

The Developing Stone was displayed on both sides, and both the front and back could display images at the same time. And in all of the cities and provinces, this piece of Developing Stone from the Shangjing City had the largest size, reaching a width of forty meters and a height of thirty meters.

At noon, an image suddenly appeared on the Developing Stone.

First there was a beautiful sound, and then a row of girls in magnificent dancing costumes, dancing in the old-fashioned way against the dazzling light.

In a split-second, the people who passed by the Hero Square were attracted.

Honestly speaking, such a beautiful song and dance could only be seen in some high-end places of entertainment or at the court. Many commoners would never have the opportunity to see such a song and dance in their lives.1

In the plazas of the various cities, the people stared wide-eyed, shocked at the image of the Developing Stone. For a moment, they felt as if they were in a dream.

However, Ye Tian had the intention to keep everyone in suspense for a bit. With just a few turns, Officer of the Ministry of Rites Administration's serious face appeared.

The official announced as a matter of course, "After receiving the orders from the empire's chief, Her Royal Highness, and the empire's chief, Your Excellency Ye, we intend to have a Spring Festival gala on the night of New Year's Eve in Tianyuan year 216. At the same time, we hope that the citizens will be able to watch it."

After the Officer had finished speaking, the colored shot in the Chang'ann Great Theatre continued to play and switch, attracting the citizens to surround the Developing Stone.

This was an image similar to a preview of the program and a short commercial that would be broadcast every two hours starting from noon on the 28th of the month. At the same time, because every time it was broadcasted, the color rehearsal scenes within the Chang'ann Great Theatre would be different. The audience's horizons would be opened even further, directly calling out such a ball was truly unheard-of and unheard-of by bandits.

Even the merchants and officials of various families who frequented high-end places of entertainment had never seen such a magnificent and dazzling party.

In less than a day's time, the words "Spring Festival Gala" had already spread across the entire East Continent. The crowd was extremely excited as they discussed amongst themselves. The anticipation in their hearts for this gala had increased tremendously.

And even more importantly, no matter if it was the people of Oca, or the commoners of Barrow and Eli Empire, they had all seen from the colourful images of their own nation, their own nation's most outstanding singing and dancing skills. This made the commoners of the subordinate kingdoms feel heartfelt admiration and admiration.

After building up his momentum, Ye Tian was very satisfied with the reaction of the people everywhere. Following that, on the 29th of December, Ye Tian added another message on the basis of the routine notice for the Spring Festival Gala.

The content of the information was very simple, it was to inform the entire East Continent about the establishment of the Royal Media Group. Royal Media Group was the only designated content supplier for the entire East Continent, each city's plaza, Developing Stone, as well as the dynamic bulletin board.

Merchants from all over the place who wished to advertise their products and businesses on the Developing Stone could do so through Royal Media Group, content production, and video transmission.

This message was definitely an advertisement.

In Ye Tian's opinion, Royal Media Group was naturally the only trump card in the entire continent. He believed that those with a keen sense of smell would quickly realize the effects of the Developing Stone s and dynamic bulletin boards spread across the entire East Continent and cities, and if all of them played a particular brand's product or business, it would not be long before it would have an effect.

Advertisements of this scale had never appeared before on the continent. Many products and businesses relied on the reputation of the market to conduct business in other regions bit by bit. However, such a way of spreading and expanding was very slow. Although the goods and services provided were excellent, it would still take years, or even decades, for them to gradually expand and occupy more markets.

If the entire East Continent knew about a certain shop, a certain factory, a certain merchant guild, or a business, they would naturally no longer need to spread the news verbally. It was believed that such a business effect would be felt by those who conducted business for many years.

Today, Royal Bureau of Pharmaceutical, Royal Cars and Horses Shop, and Royal Central Bank were the three main sources of income. The next step, the Emperor's Duty Vehicle Factory, would likely become a big source of profit as well, but silver, nobody would have the time to earn it. Thus, Ye Tian had always been planning to have the Imperial Household Department earn more money.

When the Aroma Workshop and the rouge tower worked together to promote Qin Huai's beautiful dance to the entire nation, Ye Tian had the thought of using Royal Media Group.

After having the Developing Stone and the Sonorant Stone, this idea could basically be realized.

Currently, the entire East Continent have been fully covered by Developing Stone and Sonorant Stone. Ye Tian's Royal Media Group is in fact the biggest advertising supplier in the entire continent.

Such a business opportunity was undoubtedly enormous.

Ye Tian was absolutely sure that as long as the advertising business was fully launched, the benefits brought about by the advertising business might only be second to the Royal Central Bank of the financial industry.

Ye Tian had absolute confidence in this.

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